The Founder Story
The essence of CasAzar lies in its husband-and-wife founder story—a tale of resilience, determination, and the courage to go “all in” in pursuit of one's dreams. Max and Vivi, a couple of veterans from the spirits industry, have forged a brand through their relatable journey that embodies the spirit of taking chances and daring to dream big.
"It's about embracing life fully, taking risks, and creating our path to success. Together, we're all in, committed to turning our passion into our legacy." Max & Vivi.
The CasAzar Story
In a world that blends in, CasAzar chooses to stand out. Born from the fusion of roots and fortune – “Casa” means home, the foundation where your story begins, while “Azar” embodies luck, the exhilarating thrill of taking a chance. CasAzar is the tequila made for those who approach life like a game of high-stakes poker – fearless, driven, and willing to embrace risks.
So, pour a glass, raise it high, and bet on yourself.
The Award-Winning Liquid
Crafted in the heart of Jalisco, Mexico, CasAzar embodies the perfect balance between nature’s finest ingredients and a meticulous production process that honors the land it comes from. Crafted with uncompromising standards, CasAzar is as authentic as the journey it took to create.
Our commitment to quality has earned us 4 prestigious awards, a testament to the care and precision that goes into every drop.
The Stack of Chips
The perfectly unaligned stack of casino chips is a symbol of the gamble you take every day – risk, reward, and the endless possibilities that come with betting on yourself.
Each bottle is crafted from ceramic, individually molded and hand-painted by skilled artisans. Enhanced with real gold accents using precious metal painting, it offers an experience as unique as the tequila within.
A custom plaque proudly displays our logo – inspired by the legend that playing card suits represent the four pillars of society, with the clubs replaced by an agave, symbolizing our deep connection to tradition and craftsmanship.
Just as every hand is unique, every bottle tells its own story, a testament to the meticulous attention to detail that defines CasAzar.
Testimonials
"Mexican spirits were put under the spotlight next, starting with Tequila – Reposado. A Gold medal was handed to Casazar Tequila Reposado. “Lovely aromatics,” Moss noted. The judges agreed they liked the clean notes of “sweet, cooked agave, warm spice and a touch of lime zest."
In the Tequila – Joven flight, two Gold medalists were enjoyed. The first, Casazar Tequila Joven, was enjoyed for being “layered and complex.”
