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Our STORY

What CasAzar
Stands For

casazar tequila

A Story of Conviction

CasAzar began with a decision: to create a tequila that reflects courage, high quality, and design at its highest form. We are here to redefine what tequila can stand for. Every bottle carries the same philosophy that built the brand itself: choose with purpose, and live it fully. CasAzar is a reminder that the most certain move you’ll ever make is betting on yourself.

The Bottle

Sculpture in
Your Hands

CasAzar Tequila Joven porcelain bottle crafted in Jalisco

Each bottle is more than tequila, it’s a porcelain work of art. Sculpted like a stack of casino chips, every piece is handmade, hand-painted, and uniquely hand-numbered. Real 14kt gold accents, including a gold-plated plaque, transform it into a collectible sculpture that elevates every pour.

At its heart, the plaque carries our custom emblem of the four suits. Traditionally, the club has symbolized society — but in our design it is replaced with the agave, honoring the ‘jimadores’ whose craft and labor make every drop possible. A symbol of luck, legacy, and respect for the hands behind the spirit.

THE LIQUID

An Award-Winning Spirit

Close-up of CasAzar Tequila Reposado 14kt gold accents
CasAzar Tequila Añejo porcelain bottle crafted in Jalisco

Inside every CasAzar bottle is tequila crafted from 100% Blue Weber Agave, distilled in Jalisco with only natural ingredients. Layered, refined, and unmistakably pure, the liquid has been recognized with international awards — proof that excellence doesn’t need to be claimed, only poured. Each sip is clean, precise, and built to leave an impression that lasts.

THE FOUNDERS

Betting on yourself, and going all in

Max and Vivi, a husband-and-wife duo with decades in the global spirits game, traded boardrooms for barrel rooms and took their biggest gamble yet: designing a tequila that had a meaning. Not just for themselves, but for anyone who’s ever felt the thrill (and fear) of going all in on a dream.

Born in Jalisco. Designed with intention. CasAzar is what happens when you leave certainty behind and bet everything on what you believe in.
Because real legacies aren’t inherited, they’re crafted, one bold choice at a time.

CasAzar Tequila Joven captures the energy of beginnings. A blend of Blanco and aged tequila, crafted from 100% Blue Weber Agave for a clean, fresh profile. Notes of chamomile, honey, and toasted agave make it smooth yet distinctive. With medals from San Francisco World Spirits Competition and The Spirits Business, Joven is proof that the first move can leave a lasting mark.

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Holding CasAzar Tequila Joven in an elegant setting

Time reveals character, and CasAzar Tequila Reposado proves it. Rested 7 months in French oak, it carries the natural sweetness of agave, layered with spice, oak, and a bright citrus finish. Paired effortlessly with macadamia, gouda, or milk chocolate, Reposado turns small victories into occasions worth savoring. Recognized with multiple Gold medals, it’s a tequila that honors progress with clarity.

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CasAzar Tequila Reposado porcelain bottle crafted in Jalisco

CasAzar Tequila Añejo is tequila shaped by patience. Aged 21 months in French oak, it balances sweetness with spice, opening into cacao, clove, and a dry, refined finish. Its Masters Medal recognition speaks to precision. Paired with manchego, pecans, dates, or dark chocolate, Añejo reflects conviction over time and the rewards it brings.

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Holding CasAzar Tequila Añejo in an elegant setting

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